Thursday, August 23rd, 2007

The Other Shoe Drops For DJ Drama

SOHH.com reports that Universal’s release of a legal mixtape by DJ Bear (who?) have only sold 5,800 units at cut-out prices since being released a month ago.

Drama responded, “How ironic. I guess they’ve realized just how important mixtapes are.””

The legal mixtape thing, of course, is hardly new. But there’s good reporting in this piece…

+ A UME exec admits they don’t have any, uh, clue…and

+ Retailers are like, whatever, next.

posted by Jeff Chang @ 11:41 am | 1 Comment

One Response to “The Other Shoe Drops For DJ Drama”

mr says:

September 3, 2007 at 9:07 am

Nice story, but unfortunately based on the erroneous contention that mixtapes are “on the decline.” Mixtapes, just like blogging, isn’t a monolithic industry composed of a few individuals. It’s a form that people use.

Taken in that light, people are still making lots of mixtapes, whether it’s DJ Supreme and DJ Jamad in Atlanta or DJ Big Wiz and DJ Envy in New York, even though they may not sell enough units — or have enough major artists — for the likes of MTV and SOHH to notice.

Feed Me!

Revolutions

DJ Nu-Mark :: Take Me With You
DJ Nu-Mark remixes the diaspora…party ensues!
El General + Various Artists :: Mish B3eed : Khalas Mixtape V. 1
The crew at Enough Gaddafi bring the most important mixtape of 2011–the street songs that launched the Tunisian & Egyptian Revolutions…
J. Period + Black Thought + John Legend :: Wake Up! Radio mixtape
Remixing the classic LP w/towering contributions from Rakim, Q-Tip + Mayda Del Valle
Lyrics Born :: As U Were
Bright production + winning rhymes in LB’s most accessible set ever
Model Minority :: The Model Minority Report
The SoCal Asian American rap scene that produced FM keeps surprising…
Mogwai :: Hardcore Won't Die But You Will
Dare we call it majestic?
Taura Love Presents :: Picki People Volume One
From LA via Paris with T-Love, the global post-Dilla generation goes for theirs…

Word

Cormac McCarthy :: Blood Meridian
Read this now before Hollywood f*#ks it up.
Dave Tompkins :: How To Wreck A Nice Beach
Book of the decade, nuff said.
Joe Flood :: The Fires
The definitive account of why the Bronx burned
Mark Fischer :: Capitalist Realism
K-Punk’s philosophical manifesto reads like his blog, snappy and compelling. Just replace pop music with post-post-Marxism. Pair with Josh Clover’s 1989 for the full hundred.
Nell Irvin Painter :: The History of White People
Well worth a Glenn Beck rant…and everyone’s scholarly attention
Robin D.G. Kelley :: Thelonious Monk : The Life And Times Of An American Original
Monk as he was meant to be written
Tim Wise :: Colorblind
Wise’s call for a color-conscious agenda in an era of “post-racial” politics is timely
Victor Lavalle :: Big Machine
Victor Lavalle does it again!